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Marketing to Die For... Without Killing Your Budget

Practical, Proven Tips and Techniques to Grow Your Private Duty Home Care Business

Private Duty Home Care Marketing, Marketing to Die ForBy Angela Landmesser and Patricia A. Menoni, RN, BSN of Partners in Senior Care
with a forward by Stephen C. Tweed of Leading Home Care ...a Tweed Jeffries company.

What does it take to grow a Private Duty Home Care business
from Zero to nearly $3.5  million  in only 3½ years?

It takes innovation, creativity, passion, and persistence.  In this down-home, practical marketing manual, Angie Landmesser and Trisha Menoni give you the details of their innovation and creativity.  They show you step by step how to apply their ideas to get more referrals that turn into admissions.  They’ll stimulate  your thinking to come up with your own innovative ideas that will work for you in your marketplace. 

Click on the link below. In a matter of seconds you'll be able to download this
e-Book to your own computer.

Instantly, you'll begin learning about …

  • How to "steal" marketing ideas, even from other industries.

  • What questions to ask yourself when designing a marketing campaign.

  • How to clearly identify your target audience.

  • How to separate your marketing and your company from the rest.

  • How to take advantage of special events.

  • How to avoid the "budget killer".

  • How to use ad specialties that last.

  • How to keep your prospect talking while on the phone.

  • Creating consistent marketing materials.

  • Create printed materials that sell.

  • Marketing to your current clients.

  • How to invest in your employees.

  • How to use the "Reese's Pieces® Rule".

  • How to use personal gifts.

  • Increase your credibility through association.

  • How to become a servant of your community.

  • How to create a customer for life.

  • How to recapture former clients and referral sources.

  • Avoiding "Spray and Pray" marketing, and when to use it.

  • Analyzing your marketing results using Pareto's Principle.

  • Save time and money by planning ahead.

  • Adding personal touches to your marketing.

  • And much more...

This e-Book is divided into 10 Rules.  Each rule features very specific action steps and first-hand examples.  You'll have all the tools, forms and ideas you'll need to launch your own expert marketing campaigns. 

Last but not least, the authors have created an appendix with weblinks to 19 resources that will help you implement each action.  They'll even tell you the best sources to buy supplies for your campaigns. 

If you try just one of the dozens of ideas.  If that idea gets you just one new client, you've paid for this e-Book ten-fold. 

Download the e-Book today for only $149.00
and start growing your business immediately

Now available in print!

Private Duty Home Care MarketingE-books aren't for everyone.  The same downloadable e-book is now available in a spiral bound print edition.  Sometimes there is no substitute for the feel of printed paper.

The spiral binding allows it to lay flat.  It's printed on quality paper with a glossy cardstock cover.

This book makes a great addition to your company library.  Buy a copy for all your marketing pros.

Order the print version for the same price as the e-book. Free shipping by first class mail.

Marketing to Die for... Print Edition $149

 

As always... shipping is free and satisfaction is guaranteed on everything.

 


About the Authors:

Patricia Menoni and Angela Landmesser, Authors of Marekting to Die For

Angela Landmesser earned a BA in Communication and Theatre and had extensive experience in graphic design and video editing before joining her mother to form Partners in Senior Care in April of 2003.  She provides IT expertise and graphic design for their growing company.  She’s also learned the business of geriatric care and is recognized as a provider of quality care by other professionals in the community.  Angie serves on the Board of Directors for Illinois Continuity of Care.

Patricia Menoni is a nurse and a Geriatric Care Manager.  She gained extensive experience in acute and long term care settings before joining her daughter to form Partners in Senior Care.  Their company provides geriatric care management and private duty home care to seniors in the greater Chicago area.  Trisha is an active member of the National Private Duty Association, the National Association of Professional Geriatric Care Managers, and the Life Services Network of Illinois. 

Together, Angie and Trisha have spoken to national and local home care association conferences, and willingly share their ideas and expertise with other owners of Private Duty Home Care companies through their new e-Book, “Marketing to Die For … Without Killing Your Budget.”


If you have questions about purchasing any of our bookstore materials please call our office at our toll free number 1-866-209-5101.

 

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Marketing to Die For
Today!

e-Book - $149

Print Version - $149

You may also order by phone at 1-866-209-5101 during office hours Eastern time.

 

 

 

 

 

 

 

 

 

 

 

Here's what people are saying about Marketing to Die for...

"I just finished reading your Marketing to Die For. It was the best investment I have made since entering the home care business in July. I have spent much, much more and gotten less from other so-called professional home care marketing gurus. The appendix alone was worth purchasing the book.  I wish you and your company many years of continued success."

Jack M. Jason
Keeping Care at Home
Westport, Connecticut